Celebrate The Year Of The Dragon With Venchi's Lunar New Year Collection
NEW YORK, NY (January 10, 2024) — February 10th marks the start of the Year of the Dragon, and to commemorate this occasion, Venchi has created a limited-edition gift collection featuring a beautifully crafted dragon waiting patiently for the new year to bring joy in the form of Venchi's delicious chocolates.
The renowned Italian chocolatier Venchi has designed special Lunar New Year packaging which features colorful motifs and floral patterns depicting new beginnings in a collection which is about sharing time together, creating memories, and welcoming the Year of the Dragon with joy, love, and, of course, chocolate.
The collection will be available from January 10th on the Venchi website, Amazon, and in stores based upon product availability. It features:
LIMITED EDITION GIFT BOX WITH ASSORTED CHOCOLATES
An exclusive collection celebrating traditional Chinese culture alongside Venchi's chocolate delights. Contains an assortment of creamy Cremino and Gianduiotto Chocolates in Venchi's Gianduja, pistachio, and extra dark recipes. $44. For sale on Amazon or Venchi.
RED GIFT PACK WITH ASSORTED GRANBLEND CHOCOLATES
A selection of milk and dark Grandblend chocolates in a stunning box with a decorative dragon illustration in bold, vibrant colors. $20. For sale on Amazon or Venchi.
LUNAR NEW YEAR LARGE GIFT BOX WITH DARK CHOCOLATE
To celebrate the Year of the Dragon we created a limited edition gifting collection to surprise loved ones. The colorful shapes and floral designs reflect the blossoming of new beginnings, providing a collection that isn't just about chocolates; it's about sharing moments, creating memories, and ushering in the Year of the Dragon with joy, love, and of course, a touch of sweetness. Taste all the intense chocolates hidden inside, perfect for lovers of high cocoa percentages, different consistencies and surprising fillings. $48. For sale at Venchi only.
Note to Editors: High-resolution photos of the Lunar New Year Collection can be downloaded HERE.
ABOUT VENCHI
Venchi Italian Chocolate is on a mission to bring the flavor of the Italian Allegria (joy and happiness) to the world. Venchi creates everyday unforgettable moments of sharing and celebration. With 145 years of expertise in chocolate making, Venchi's history dates back to 1878 when Silviano Venchi, a 20-year-old from Turin who loved chocolate spent his life savings on two bronze cauldrons to experiment which chocolate.
Today, Silviano Venchi's passion, meticulous care and courage to experiment remain. Venchi's values include "Verissimo" (Heritage) - from Piedmont where the art of chocolate is part of the company's DNA. "Allegrissimo" (Allegria) - living the Italian Way. And "Buonissimo" (Balance) - featuring 100% wholesome raw materials, less sugar, and no artificial ingredients. The brand is known for its imaginatively named chocolates: Chocoviar, Gianduiotti, Cremini, bars, chocolate and hazelnut spread, and its famous authentic Italian Gelato.
Venchi is an internationally known brand with more than 350 chocolate recipes and 90 gelato flavors. It is sold in more than 70 countries and more than 180 boutiques in key cities worldwide including London, Hong Kong, Dubai, New York, Berlin, Shanghai, and Tokyo. Venchi products are available at its boutiques, via Amazon at https://www.amazon.com/venchi, and its online store at https://us.venchi.com. Venchi can be found on social media on Facebook, Instagram, Pinterest, and YouTube.
MEDIA CONTACT:
Jane Coloccia
JC Communications
Jane@JCCommunicationsllc.com
917-930-0062